New management at a local town-favorite restaurant, "The Goose," commissioned me to create a custom label for their first ever in-house wine, sourced out of Walla Walla Valley through Bledsoe Wine Estates.
Operating on a deadline of 2 weeks from conception to final deliverables, I created 11 design variations to present to the team of business owners. After voting on their favorite concept, I worked on polishing and finalizing the design, while coordinating with Bledsoe's Marketing Director to ensure everything was up to print & legal standards.
Below, please find alternative design proposal iterations:
Descriptors: fun, a step above the traditional - while still maintaining the brand and classic feel that long-time restaurant patrons were familiar with, playful, and maybe even a little bit edgy.
